Category: Navigating Series

  • How to Audience Test a Film

    How to Audience Test a Film

    One of the biggest gaps in independent filmmaking isn’t talent or passion—it’s audience clarity. Filmmakers who think about audience development early are far more effective at reaching viewers once their film is complete. Audience testing is one of the most practical ways to do that. But for faith-based films, the…

  • Developing a Marketing Plan for Your Film

    Developing a Marketing Plan for Your Film

    I heard someone say once that the hardest part of film distribution is marketing the film. You can either partner with a distributor or do self-distribution to get your film viewed. However, if you or the distributor hasn’t developed a marketing plan for your film, the views you get will…

  • Audience Development for Film Distribution

    Audience Development for Film Distribution

    Whether you’re writing a script or preparing to bring a finished script into production, you should have a clear understanding of who your target audience is. Knowing who your audience is will help you shape your story. Your audience influences everything—from tone and dialogue to casting choices and marketing strategies.…

  • Navigating Christian Film Festivals for Distribution

    Navigating Christian Film Festivals for Distribution

    As an independent filmmaker, one of your ultimate goals is to get your film not only produced—but seen. Whether you’ve created a short, feature, or a series, distribution is essential if you want to share your story with a wider audience. Navigating Christian film festivals can be a powerful way…